Marketing DLP and WDW together!

Started by andrewuk, February 09, 2011, 12:45:22 PM

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andrewuk

//http://www.marketingweek.co.uk/sectors/travel-and-leisure/portfolio-campaign-reveals-when-the-disney-magic-begins/3023222.article

What do you think of this?
I think that the DLP ads have improved (although they still don't resemble my time there at all) to the point that this isn't needed, but I'll be interested to see what they look like.
July 2003 My Travel Explorers
May 2004 Sequoia Lodge
July 2006 Patio St Antoine @Nation (RER commute to DLRP)
December 2007 Kyriad Val de France
August 2009 Hotel New York
May 2015 Hotel Cheyenne

littlemermaid83

#1
What false advertising was the Disneymotion competition, why ask for videos of magical moments in the park when your just using reveal videos?

QuoteThe campaign will continue in May, where the winners of a contest inviting families to upload videos of their own "reveal moments" will appear in the creative of a follow-on Disneyland Paris TV ad.
Tomorrow, tomorrow, I love you, tomorrow,... You're always a day closer to my next Disney trip!