Marketing DLP and WDW together!

[andrewuk]

http://http://www.marketingweek.co.uk/sectors/travel-and-leisure/portfolio-campaign-reveals-when-the-disney-magic-begins/3023222.article

What do you think of this?
I think that the DLP ads have improved (although they still don't resemble my time there at all) to the point that this isn't needed, but I'll be interested to see what they look like.

[littlemermaid83]

What false advertising was the Disneymotion competition, why ask for videos of magical moments in the park when your just using reveal videos?

The campaign will continue in May, where the winners of a contest inviting families to upload videos of their own “reveal moments” will appear in the creative of a follow-on Disneyland Paris TV ad.